About Me

Hey, I’m McKenzie! I’m a digital marketing professional based in Green Bay, WI. My work centers on digital marketing, community engagement, social media strategy, and global music/culture. At the core of everything I do is a simple philosophy: helping people and organizations connect more meaningfully with their audiences through thoughtful engagement and genuine community presence.

My Professional Story

I didn’t start out planning to work in marketing. In fact, I spent my first year of college studying Interior Design. I’ve always loved art and creating things, so pursuing an art‑related degree felt like the obvious path — until it didn’t. After realizing the program wasn’t the right fit, I made the decision to switch majors.

Digital Marketing ended up being the perfect blend of creativity and strategy. It allowed me to use my creative instincts while working in a fast‑growing, ever‑evolving industry. Over time, helping people and brands connect with their audiences in authentic, intentional ways has become something I genuinely love.

As I’ve grown professionally, I’ve also deepened my love for global music. One of my favorite genres is K‑Pop, which even inspired me to start learning Korean — something I’ve been studying since the summer of 2023. Music has become a huge source of inspiration in my work and my worldview.

My Creative Identity and Values

Community engagement is at the heart of my creative process. Listening to audiences, gathering feedback, and using those insights to strengthen a brand’s message is incredibly important to me. I’m committed to creating inclusive, community‑driven storytelling that reflects real people and real experiences.

My passion for global music also shapes my perspective. It gives me a broader cultural lens and helps me ensure that the content I create is thoughtful, inclusive, and culturally aware.

What I'm Currently Building

Right now, I’m building a media brand focused on connecting people to music from around the world. Through social media, I aim to spotlight global artists, share diverse sounds, and help people discover music beyond their usual playlists. It’s a project I’m deeply passionate about — and I’m excited to keep growing it.

Some Hobbies

01.

Camping

02.

Listening to Music

03.

Learning Korean

04.

Reading

Get To Know Me Through Music

Listening to and finding new music is one of my favorite things to do, so I've included some of my favorite albums below. Take a listen to learn a little more about me!