Apex Service Partners Experience

Apex Service Partners is a HVAC, plumbing, and electrical services group whose goal is to partner with world-class service providers to build an industry leading national platform. With Apex, I work with multiple brands across Northeast and Southeast Wisconsin. All of these brands are deeply rooted in their local communities and are committed to delivering trustworthy and high-quality services.

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As a Community Engagement Specialist, I act as the bridge between our brands and the people who interact with them every day. My work centers on building meaningful relationships, strengthening brand presence, and ensuring we show up with intention in the spaces where our customers live, gather, and connect.

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My responsibilities include (but are not limited to):

• Event Coordination - Managing community activations, trade shows, and internal employee events

• Networking - Overseeing chamber memberships, facilitating business networking, and cultivating relationships with local partners

• Inventory Management - Ordering branded swag for events and maintaining accurate inventory counts

• Community Engagement - Coordination sponsorships and partnerships with local businesses

• Social Media - Creating content that highlights our team, values, and community involvement

• Graphic Design - Designing social graphics, posters, and event signage

• Budget Management - Managing monthly and yearly budgets, allocating funds across events, sponsorships, and swag orders

• Lead Generation - Hosting giveaways and using QR-driven engagement strategies to generate leads and drive traffic to our website

• Audience Segmentation - Utilizing email and text marketing to reach targeted audience groups effectively

 

A large part of my work involves managing social media presences. For all of our brands, our primary audience includes middle-aged homeowners, parents, and grandparents, which makes Facebook our most active platform. Our goal is to develop a voice that feels professional yet friendly - the tone of “your favorite neighborhood plumber.” To build trust, we prioritize real people and real stories, showcasing our technicians, office staff, and community involvement.

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You can explore a selection of my social media work, graphics, and videos below.​

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